Brewster has a clear picture of the typical SpeedPro franchisee: midcareer, corporate and ready for a change. They are around 45 to 55 years old, and they have worked for a corporation and hit middle management. “What they do is they step back and say, ‘I’m gonna bet on myself,’” Brewster says.
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Image Credit: Sausly. Federica Mercuriello.
A large part of the appeal of micro-dramas is seeing and interacting with real actors, she said, because the actors are often unknown and, therefore, accessible on social media.
Producer: Tom Quinn